
AI in Jury Research: A Powerful Tool, But No Substitute for Human Expertise
Summary: A Powerful Tool, But No Substitute for Human Expertise. In this post we examine the transformative role of AI in jury research, discussing ... Read more

Reimagining Voir Dire: How Scaled Questions Enhances Jury Research.
Summary: Voir dire is a critical part of jury selection, and success lies in understanding jurors beyond their demographics. A sliding scale helps us ... Read more

Jury Focus Groups: An Essential Tool for Understanding Case Perception Before Trial.
Summary: Jury focus groups help attorneys understand how jurors might perceive their case before trial. By testing case theories, witness credibility and attorney presentation, ... Read more

